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Hyundai donates $25,000 to Museum of Latin American Art

The gift will fund the operation of a bus to ferry schoolchildren to the museum for field trips

by Gabriel CortésPublished: January 28, 2013 08:45 AM

Hyundai Motor America, based in Irvine, has donated $25,000 to the Museum of Latin American Art (MOLAA) for its “MOLAA on the Move” initiative. The museum will use the money to purchase and operate a bus so it can better serve local students. By maintaining its own bus program, the museum will be able to offer free tours and art workshops to schools that do not have the transportation funding to schedule field trips for students.

The museum began its fundraising campaign for ‘MOLAA on the Move’ early last year as a response to California’s continued budget cuts to arts education. Stuart Ashman, the museum’s president and CEO, developed the idea of a bus after hearing from teachers that the lack of transportation was the main obstacle preventing them from taking students on field trips to the Long Beach museum.

“If we could raise the money to purchase our own bus, we could provide our educational tours and art workshop program to many more students,” Ashman said. “Thanks to Hyundai's generous matching contribution of $25,000 to our bus fund, [we] will now be able to purchase and operate our own bus.”

Through its new bus program, MOLAA will place an emphasis on bringing students from Title 1 schools in the Long Beach and Los Angeles areas to the museum.

“We are thrilled to support MOLAA’s efforts to provide local students from underserved communities,” said Zafar Brooks, Hyundai’s director of general affairs. The arts play such an important role in the education of our children. Developing this partnership with MOLAA is a great next step in our ongoing education and diversity efforts.”

Since opening its doors in 1996, MOLAA has established itself as the only museum in the United States exclusively dedicated to modern and contemporary Latin American art. It estimates that more than 12,000 students walk through its doors each year, and with its new bus program in place, it hopes to 5,000 more.

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