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Broadcom showcases technological advancements at 46th annual CES

Irvine-based semiconductor manufacturer unveils latest products at the 2013 Consumer Electronics Show

by Elizabeth LeePublished: January 15, 2013 08:45 AM

The Broadcom Corporation, an Irvine-based chip manufacturer with focuses in both wired and wireless communications, revealed its newest range of products to consumers at the 46th annual Consumer Electronics Show in Las Vegas, Nev. Last week. The company’s new line of innovations includes advancements in television and wireless connectivity.

Some of the technology showcased at the event included the world’s first Ultra High Definition Television, which has a screen that has four times the resolution of today’s high-definition displays; the TV incorporates Broadcom’s BCM7445 “video decoder” chip, which processes incoming video from cable, satellite and web providers at four times the current resolution of HDTVs on the market today.

Other Broadcom product announcements include improvements on their 5G WiFi chips in regards to speed and range, which enables users to wirelessly share content from various mobile devices on television screens more easily; and the integration of Google Mobile Services and Android systems with Samsung Electronic’s Smart TV set-top box, which allows users to now access previously mobile-only Android services through their TV.

“Broadcom's extensive product portfolio, relentless focus on innovation and relationships with industry leaders highlights how the company is leading the most exciting connectivity trends in motion today,” said Scott McGregor, Broadcom’s president and CEO. “The breakthroughs we show at CES will connect people to everything and everyone in 2013 and beyond."

During the trade show, Broadcom encouraged attendees to experience the range and impact of connectivity on their everyday lives. The company presented demonstrations of its advances in the fields of Bluetooth technology, voice activation, near field communications, 5G WiFi connectivity, ubiquitous location technology, automotive connectivity, and content sharing.

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